“Harlequin is all about taking our readers on romantic escapes we loved the idea of bringing that notion to everyday life,” said Farah Mullick, Senior Director of Marketing at Harlequin. The second video showcases a cowboy, complete with horse and lasso, on a lunch date with a familiar, relatable woman. As the obviously mismatched couple enjoy an over-the-top encounter with one another, the audience gets to enjoy the gobsmacked reactions of the unsuspecting patrons. The first of two videos features a larger-than-life Viking on a bowling date with a modern, everyday woman. ![]() ![]() ![]() Romance novel giant Harlequin has taken two of their most sensational heroes and brought them to the women of the real world in a humorous new hidden-camera campaign encouraging women to “Make a Date with Harlequin.” Harlequin sends fictional heartthrobs on real-world dates – and it’s hilarious.
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